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Date: August 1, 2006 As I continue to grow as an affiliate marketer, I strive to learn new and more diverse opportunities to make money online. Remember that the one of the most common suggestions of online entrepreneurs is to create multiple streams of incomes from many different campaign and programs. Further, understanding the multiple types of online money making programs helps you find the “niche” that will ultimately make you the most money. For some, affiliate marketing may seem a bit intimidating: It is driven a lot by reviews, reports, advertising, promotion and sales. In affiliate marketing, you, the online entrepreneur, are just a middle man: You direct people to your site (or landing page) and it is your job to convince them to buy from another website. If you achieve your goals, you will receive a portion of the sales, lead or click that came from your site. There are a few downfalls to this: 1) You have no control over the selling site. 2) You must rely on their ad-copy as much as your ad-copy to ultimately make the sale 3) You lose sales tracking ability the minute the buyer leaves your site. Tracking sales to ad campaigns is very difficult. 4) You are competing against other affiliate marketers. 5) Relatively speaking, compensation can be low and out of your control. For example, I currently promote a product that the website founder likes to change the price and the commission of the product very regularly. Some weeks I make close to $30 per sale, other weeks, less than $8 per sale (for the SAME product!). As an affiliate marketer, what I am to do? I either must grin and bear it or drop them as an affiliate. So what other options are there to help reduce these issues? The closest program to affiliate marketing that reduces or eliminates the affiliate marketing issues is dropshipping. With dropshipping, you are actually selling the product; you are no longer the middle man. This is similar to buying wholesale and marking up the price for each product, but with a little twist! With dropshipping, you only purchase the product AFTER someone purchases the product from you. In addition, the product is never in your hands; it is shipped directly to the end customer. For example, let’s say you want to sell ipods. First, you would find a dropshipper that sells the product (at a below market value to you). Second, you create a website, an eBay auction, Amazon Shop, etc. When someone makes a purchase, you return to the dropshipping site, place the order for them, include their address information and the sale is completed. Your earning is the price difference between the final customer cost and the wholesale cost + shipping cost + dropshipping fee. Let’s say that your wholesale cost of an ipod is $150 and you sell it for $200. The dropshipper charges you $18 for shipping and $2 for the dropship fee. Your profit on the sales is then $30. What are the advantages over affiliate marketing? 1) Control of the final landing page and how the product is presented. 2) Less competition 3) Ability to set your own price and earnings 4) Ability to track your sales to completion 5) Less time required (in some cases) creating an avenue to sell the products (through eBay and Amazon, for example) 6) Potential higher earnings per sale (relative to affiliate marketing) What are the disadvantages over affiliate marketing? 1) You are now required the action of purchasing each product after a sale 2) Setting up payment methods (though companies like Paypal make this pretty easy…they just take a percentage of the sales) 3) Direct contact with the customer 4) Finding the right product at the right price with the right dropshipper can take some time and negotiating. 5) Higher risk of fraud and poor dropshipping companies. As similar as the two programs are, they are quite different in what they have to offer you. Affiliate marketing usually requires a bit more front-end work, but once the commissions start coming, the maintenance is fairly minimal. As for dropshipping, you can get set-up and going relatively quickly. With superstores like eBay and Amazon, dropshipping requires no custom landing pages and minimal promotion. This, however, requires a little more work throughout the existence of the campaign. The per-sale-action ultimately requires more work in the long run. Both work very well, but it is up to you to choose which one works best…maybe it is both! Matthew is a 31 year old online entrepreneur and engineer currently living in San Diego, CA. Visit http://www.TheWebReviewer.com for more money making articles, resources and reviews on today’s hottest online money making ventures. For more details on Dropshipping programs, visit http://Dropshipping.TheWebReviewer.com Article Source: http://EzineArticles.com/?expert=Matthew_Bredel The typical home based business of today is a chance for the individual to live their life in the way they choose without all the stresses and strains of an ordinary job. When properly pursued, there is no better way for people who want freedom, success, and an overall great feeling of living, time to spend with family and friends and empowerment, to invest focused energy into a home based business. There are pitfalls to avoid however. One must be ever diligent in the pursuit of goals, therefore there is a very good chance that the would be home based business owner may encounter a feeling of powerlessness in regards to successfully marketing the website on the internet. The sheer numbers of the net boggle the imagination. Struggling for notoriety on the internet can be a difficult...if not impossible venture for the internet marketer of the day. One thing is certain...no traffic=no sales. This is a given in the internet marketing world. How does one go about getting the all important traffic to that great looking website? There are many ways for one to explore. Here are a just a few. 1. PPC...the ever elusive and enticing pay per click advertising. One simply pays for website traffic. This can be a good way for some, however, for most average internet marketers, it may lead to more money out of the pocket than in. The inner workings of the internet may seem complicated to most; however, it is not an unattainable goal to reach the top positions of Google, Yahoo and MSN. 2. The hiring of an SEO|SEM company may be appealing to some. This is a very good way to achieve the needed traffic to the website. Caution is the dictator here. One must be certain that the SEO|SEM company hired will perform the job as stated. Many so-called internet marketing search engine optimization companies are in business to simply take money...and deliver nothing for it. Buyer beware. 3. Traffic Exchanges...Here the individual simply joins the traffic exchange, and either surfs for credits, or in some cases buys credits...hits...to the website. Effective marketing technique; however, the person must be aware that time is required here. Time to pursue the traffic exchanges properly and learn the different techniques associated with the effective use of surfing. 4. Posting to forums...This is a highly effective way for the individual to obtain link popularity and exposure for the website in question. Here again, time is the issue. Setting up a proper and consistent routine of posting to forums requires time and effort. There are no quick fixes on the internet...even though many scam artists will sing a different tune just to separate the individual from their money. 5. Writing press releases...This is one of the most powerful tools that the internet marketer has before him today. Writing an effective press release is the sure-fire way to get a website up on the searches quickly. Here again, this requires consistent effort, a flair and love of writing...and self discipline. 7. Writing for ezines...Writing for ezines...or online magazines is a very productive way for the marketer to get outstanding results. Ezines pull significant weight on the internet. This process again...requires self discipline...desire...and a flair for the written word. The aforementioned techniques are all credible and reliable ways to obtain top positions on the search engines or the internet today. Number one rule here: there are NO QUICK FIXES...only credible, reliable, business building tools to obtain notoriety on the internet. Butch Hamilton is an SEO|SEM Specialist. He also is a Veretkk trainer. Living on the internet has become a way of life...a succesful way of life. His talents for obtaining top positions on the search engines have led him to the point in his life where he has always wanted to be. Says Mr. Hamilton, "Writing has always been my passion. Gone are the days when I placed blatant ads on the internet for exposure. I have found my life's work in writing articles. Reliable and credible information is what the internet is all about to Butch Hamilton. His experience as a self employed building contractor...steel fabrication...has led him on an incredible journey. He now resides in his beautiful home in Texas with his wife. Writing is the passion behind his successful promoting ability on the net. Article Source: http://EzineArticles.com/?expert=Butch_Hamilton
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In This Issue:
Thoughts of the Day
Article 1: "Are We Clear?"
Article 2: Dropshipping: A Step Beyond Affiliate Marketing
Article 3: Home Based Business - How To Promote A Home Based Business
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Dropshipping: A Step Beyond Affiliate Marketing
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