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PROSPER ONLINE TIPS
Bryan Thorby
webmaster@home-business-and-marketing.com
http://www.home-business-and-marketing.com
Date: August 14, 2007
Welcome to This Edition
In This Issue:
Thoughts of the Day
Article 1: What You Don't Know About Using PLR Content But Need To
Article 2: 7 Steps to Creating Your Own Product Within Hours
Article 3: Increasing Your Sales With Autoresponders
Resources
Disclaimer & Privacy Statement
I trust all is going well in your efforts to Prosper Online.
The article focus today is on PLR. I have been using PLR content
for quite a while now. I do my best to do a bit of a rewrite on
most niche topics to produce unique content for the search
engines. I now develop my own unique webpage templates as well
to overcome the duplicate content issue.
Doing things this way is slow but I believe long term this
strategy will pay off. My webpages are set up for Adsense and
relevant Affiliate products and services - residual income
streams if I can find suitable programs.
To your Online Success,
Bryan
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It takes a lot of courage to release the familiar and
seemingly secure, to embrace the new. But there is no real
security in what is no longer meaningful.
-- Alan Cohen
The important thing is this: To be able at any moment
to sacrifice what we are for what we could become.
-- Charles Dubois
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What You Don't Know About Using PLR Content But Need To
Private Label Content (PLR) has been a hot topic in online
business over the last couple of years. As more opportunities
have emerged for people to make money with niche marketing,
so has the demand for affordable content.
PLR is the perfect solution!
If you're not familiar with how PLR works, it is essentially a
way for multiple people to "share" content. Since they are all
given access to use or change the content, they pay
significantly less.
You can then use that PLR as is and put your name on it as the
author. Or you can divide it up, add to it, combine it with other
content, create an audio product from it... the sky's the limit!
The more creative you are, the more unique your resulting
product will be.
For online marketers, this can mean a savings of countless hours
of work over writing all of their content themselves. Or
thousands of dollars in outsourcing fees if they were to hire
a professional writer.
But before you get started using PLR to grow your business, there
are a few things that you need to keep in mind:
1. It's important that you trust the source of the PLR content
Not all PLR content is created equal. There are lots of people
publishing inferior content that no marketer in their right mind
would use.
Remember, once you put your name on the content, your potential
customers think that you wrote it. If it's not well written,
informative and interesting you'll make a bad impression. Even
if you're just using the content on your website to improve
search engine rankings, it has to be good quality because
prospects will be reading it and judging you based on it.
2. The best use for PLR is not article site submissions
Submitting articles to article directories can be a great
promotion strategy. And in the early days of PLR that is
primarily how people used the content. But the article
directories have gotten smarter and realized that multiple people
are submitting the exact same articles. This makes the directory
look bad so they've tightened up their policies and no longer
allow this.
But that's alright, because that's probably the worst use of
PLR content. It just makes you look bad if you're publishing
the exact same article as someone else. Instead, smart marketers
are using PLR content to create their own unique products.
Customers are less likely to notice any overlap in the
information if you do this well.
3. Combining PLR is the easiest way to use it If you use
a piece of PLR content exactly as is, the odds are that you'll
be competing directly with someone else who is offering the
same product. However, if you add other pieces of PLR content
then you can create something that is uniquely yours. You
still don't have to do any writing, yet you have a product with
different information then your competitors are offering.
PLR content truly is a great way to get the content you need
for your business. It's affordable, easily accessible and
flexible. Whether you need content for your blog or want to
create a complete product line, PLR is the perfect choice!
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PLRWholesaler offers one of the largest selections of high
quality PLR content on the web. And best of all, it won't
cost you a dime! Check out this amazing resource at
PLR Wholesale Free Membership
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7 Steps to Creating Your Own Product Within Hours
When it comes to making money online, having your own product line can put you miles ahead of the competition.
But if you're like most online business owners, creating a complete product line will take hundreds of hours of your time, or thousands of dollars of your money! That's why I put together this step-by-step plan to show you how to create your own product as quickly as possible.
Step #1: Decide on Your Topic Chances are you already have a niche area that you're focusing on. If not, that's the place to start. To do this, consider topics that you already have some interest in. Then browse the search engines, forums and even sites such as Clickbank and eBay to see what type of demand there is.
Step #2: Find the Content I'm a big believer in using Private Label Rights (PLR) content as much as possible. It's an affordable way to get some really unique content that you can use as your own. There are lots of sources of PLR so do a bit of research to find a few that will give you a variety of information on the same topic.
Step #3: Decide how you'll use the content There are many different types of products that you can create. A good idea is to have several options at different price points so that your customers have a good selection to choose from. This will also encourage them to purchase more than one product! When using PLR content, you can easily take articles and combine them to create a special report, ebook or mini-course. For higher end products, record them to create an audio product or have them printed as a physical product.
If you've found a great PLR ebook but want to do something different, add additional articles to it, or bundle it with an audio to create a complete product. The key is to be creative and think about what will be of interest to your target audience.
Step #4: Combine content to create a unique product As was mentioned briefly in step #3, combining PLR content is a great way to create a product that is uniquely yours. Although others have access to the content separately, chances are that how you choose to combine it will be something that only you do. Select related information from several sources to create a comprehensive product.
Step #5: Add some of your own flare If you've combined PLR content from several sources to create your product, it's not necessary to rewrite everything. But adding your own personal touch is always a great way to engage your customers. This can even be as simple as writing an opening and closing letter that gives your spin on the information presented.
Step #6: Get some feedback on your product Always have a few people read over your product before you release it to the public. This can be a spouse, friend or colleague although if you choose potential customers you'll get better feedback. And you may even get a couple of testimonials that you can use in your marketing materials.
Step #7: Put together a sales letter Some PLR content comes with pre-written sales letters. Since you will have added some additional information you'll need to modify these materials. Or, sit down and write your own sales letter that highlights all of the benefits of your product.
Repeat these steps for multiple products at different price points and you'll soon have a complete product line. It doesn't get any easier than that!
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PLRWholesaler offers one of the largest selections of high quality PLR content on the web. And best of all, it won't cost you a dime! Check out this amazing resource at PLR Wholesale Free Membership
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Increasing Your Sales With Autoresponders
The autoresponder is without a doubt one of the best marketing tools you can get. It is a widely used application that will automatically respond to any email that it receives. They are considered to be magical indeed, triggered by a blank email that they receive to their address. Once they receive this email, they automatically start working for your business.
Whenever someone sends the autoresponder a message, the individual who sent the message will receive a preset email message with the information they were seeking. Depending on the servers and speed of the Internet, the email response will happen very fast. Autoresponders have always been known for their quick speed and fast responses to any type of email message they receive.
One of the best things about autoresponders is the fact that they are always available. They are always there 24/7, providing your clients and customers with the information they seek. They will make your business life easier, by boosting your sales. They require little work from you, yet they are easy to operate. They can also make managing your customers and clients easier than ever, as they will help you keep track of your responses and keep up with email addresses you receive.
Even if youve never used an autoresponder before, you can easily use it to your advantage with your online business. You can preset it to say a variety of messages, even inform your clients about future offers and products. This is a great way to get your message out there, especially if you are currently holding a sale or other deal that you know people wont want to miss out on. Autoresponders will work for you day or night, making your company information available to anyone whenever they want it.
Contrary to popular belief, not all buyers are impulse buyers. Research has shown that less than 15% of those who visit websites are impulse buyers. Although most websites focus themselves on getting visitors to buy their products immediately, most buyers need time to think about a product or offer they will purchase it. Most buyers dont like to buy something immediately, simply because they may not be familiar with the product or know what it can do for them. Therefore, most buyers will learn all they can about something before they decide to go ahead and purchase it.
You can also use an autoresponder to distribute courses, articles or reports to your clients and subscribers. They are also great for providing free information to interested individuals, or immediately sending out information about your products and opportunities. You can also choose to send out price lists as well, or welcome new clients to your organization. If customers have purchased from you before, you can use an autoresponder to send out confirmations, thank you notes, and even offer discounts to those who buy your products.
In the world of Internet marketing, autoresponders are simply beneficial to have. They are worth more than the price you pay for them, simply because they will provide you with so much for so little. Sending out information is easy with an autoresponder as it will provide information about your company and products to interested clients the instant they need it.
All in all, an autoresponder will help you operate your business easier than ever before. Unlike other programs you can get for your online business, autoresponders will keep you in a constant state of readiness. You can feel free to go out and do what you want and rest assured that your autoresponder will be there to supply information to those who need it.
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Click Here for Autoresponder resources and recommendations
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DISCLAIMER & PRIVACY STATEMENT |
I accept no responsibility whatsoever for the content,
profitability or legality of any published articles or
advertisements contained within
Prosper Online Tips.
And, although all of the articles have been selected for
their content, the publishing of such articles within
this newsletter does NOT constitute a recommendation of
the products or services mentioned or advertised within
those articles.
Be responsible! Always do your own Due Diligence before
responding to any offer.
I respect the privacy of my readers.
I will NEVER supply or sell your personal
information to any Third Party!
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