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Bryan Thorby


webmaster@home-business-and-marketing.com
http://www.home-business-and-marketing.com

Date:    February 12, 2008

Welcome to This Edition




In This Issue:

Thoughts of the Day

Article 1:   How to start not making money in affiliate marketing
         

Article 2:   Mistakes in article marketing you do not want to get into
         

Article 3:    Website traffic tricks to avoid
         

Resources

Disclaimer & Privacy Statement




I hope all is going well with your efforts to Prosper Online.

This week I've uploaded a new ebook to the Subscribers login area. The ebook "Seo Traffic Explained" is on page 2. SEO Traffic Explained features 10 videos, all packed with useful information. You will benefit from the course’s highly organized lessons and you will gain the upper hand that you are looking for.
You can read the sales letter at www.ebooks-to-succeed.com/seo-traffic
Remember you get it free as a subscriber.

To your Online Success

Bryan

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THOUGHTS OF THE DAY



You must take action now that will move you towards your goals. Develop a sense of urgency in your life.
-- Les Brown

A true friend is someone who thinks that you are a good egg even though he knows that you are slightly cracked.
-- Bernard Meltzer


ARTICLE #1

How to start not making money in affiliate marketing

Make fast money with affiliate marketing.

This might be the advertisement you see over and over again about affiliate marketing. Being only human enough, you get lured into these promises and anticipate wide-eyed for the money to come in instantly.

This is the most common mistake that people make once they get into affiliate marketing. Many newbies have fallen victim by those who are promoting the business successfully enough.

But then, they get to realize later on that they are not really making the kind of money being promised. And they thought that affiliate marketing was indeed a simple business.

Many of you may have heard so many wonderful things about affiliate programs. You may have also heard of testimonials of people who are earning more money by endorsing the products or services of other people.

And why not? The commissions you will be getting is more than great. All you have to do is get the word out to the right people and soon they will be making their way to your affiliate sites.
It all seems very easy. Not really.

Getting into many and various affiliate programs.

Many newbies think that affiliate marketing is a numbers game. So to be successful, they would need big numbers. These marketers would try and get into every affiliate marketing program in the hope that the more program, the more the profits.

Getting into more affiliate marketing program do not work. Instead of concentrating on one and giving it your best shot, you are torn between which ones to put into first place and which ones should be last.
In the end, your affiliate marketing will not work the way you expect it to.

One thing that beginner affiliate marketers forget is to focus on one product or service first before they could go on getting more than they could handle.

As with other types of business, affiliate marketing is a continuous learning process that have to be researched on and learned to be able to have an initial idea what it is you are marketing about.

First, you have to know more about the product or service being offered. It would be best if you can buy or use that same product so you can really tell something about it to your potential customers.

Second is to know how best to market them. Is your strategy working or is does it seem to end with you getting nothing and trying all over again? This is just one of the important questions you should ask yourself once you are into this kind of business.

You may begin to wonder how the super affiliates make seem too easy. Like you, they did not start out successfully. They have also undergone the same things but eventually have learned the strategies that would make their affiliate marketing best.

If you have just ventured into the affiliate marketing business, it is best to try and focus on a program at a time. By doing this, you will get to learn a lot about the business and how to run it smoothly.

You will also have the opportunity to learn about sales writing techniques so get the attention of more people. Presenting your ad is one of the most important things that make affiliate marketing work. Without these things, your marketing will not be as successful and as effective.

Try to input some enthusiasm into your business. Your readers will sense that feeling in you and they will they be able to catch the enthusiasm you are radiating. For example, when you are reading a book, the emotions being conveyed are getting through you. You get to feel what is being written.

This is the same way with affiliate marketing. If you are confident enough about what you are offering, you will feel so strongly about it that you can encourage other people to feel the same way.

Try to find an affiliate marketing program that you believe in and follow it through. It will not only give you the proper credibility but it will also give you the enjoyment of promoting something that you like.

For the newbies out there, get into one affiliate and see how well you can make it work. If all else turn for the worst, there are still others there waiting for you.



ARTICLE #2

Mistakes in article marketing you do not want to get into

One of the well-kept secrets in getting web site traffic is article marketing. Ask those who have done this and they will tell you that is correct and tested.

But then not understanding the basic principles behind article marketing will bring what proved to be an effective marketing campaign down the drain. Taking with it all your efforts and otherwise quality articles.

What are some common mistakes that people make with article marketing?

1. Not being clear on who the target audience is.

A lot of writers and publishers make the most common error of not defining first what their target market is before writing out their content.

This differs them from the more successful article marketers who already have a clear idea on what their niche market is even before the thought of the article is conceived.

The two aspects needed in targeting your niche is to be narrow and profound. It is preferable to choose an audience with a specified and foremost interest in a certain topic.

2. Making use of spam out of sheer desperation.

In their desperate need of getting to more than the usual number of consumers, authors tend to target just about everyone.

They do get published in all category of newsletters or ezines but not for long. In the long run, the owners of those publication will remove their articles from the copies in the assumption that they are spam.

So instead of saving time and resources, you actually get nothing and have to start over from scratch. What’s more, your reputation is the one at stake. Think of the credibility that you suddenly lost by doing something you thought people will not notice.

3. Inappropriate titles or headlines.

If your headlines do not grab the attention of your readers instantly, it will not matter if you are best writer in the Internet. You will end up a loser.

Authors should spend some time thinking up titles that will work. This simply means that titles should attract the attention of visitors the instant they set their eyes on it. That is why the time spent on the content of the article should be the same as the time you have to put in thinking of a good title.

Which would you rather have? An outstanding article that has lame words for a title or an ordinary article with an eye-catching one?

In case you are not aware of it, the ordinary article will probably make more sales than the better one. Ask yourself why.

4. Think of your readers first before you think about yourself.

Most writers may have passed the first stages with flying colors but this is where they blow it. All because they think of themselves first and foremost.

In article marketing, you are not writing for yourself. You are writing for your readers. You cannot just go about and write topics you want. On the contrary, you need to write about the your market’s topic of interest.

To be an effective article marketer is to give your audience what they want. Your audience does not really care if you have won an award in writing or if you are a well known author. All they care about is that your articles should deliver what they need. And that they should have a use of your articles.

Do as they say.

5. Check you spelling and grammar.

Ok, granted that you have just written one of the best article ever read by people. But one thing you did not notice is that one word was spelled incorrectly. Once your readers have spotted this, all admiration and awe is immediately erased. Your article will then be classified as one of the low class ones.

If you do not want your articles to be disposed as something not worth reading, have them spell checked first before publishing. What is a minute or so of checking out for errors. Even if you blame them on machine typos, readers will always think it was you.

Once you understand the essence behind article marketing, you will never think of other means of generating traffic again. Just do not go overboard and start abusing your position as the author.



ARTICLE #3

Website traffic tricks to avoid

If you are looking for quality website traffic for your site, there are a lot of techniques you can think of to make that happen.

However, you have to be aware that there are also website traffic experts out there that are just waiting to pounce on you and will make you hinder you from achieving success out of something you have worked so hard for.

Things to know and avoid so your time, effort and money will not be sucked down the drain.

1. Check out sites that are offering free software or free submissions before you start setting up a budget for advertising. Not all paid sites are better than free ones. Take note that there are other sites that are offering reliable and useful free services.

If you choose free sites, you will have an advantage on what your business will result to without having to pay anything for it. Try to incorporate into your site what you have gotten and monitor if they will be effective to your website traffic or not. This will serve as your future reference.

2. Do not shed out some cash on information that you could have gotten for free. There are many websites you can check out that gives all the information with no charge. These websites are posting valuable things like techniques and tips that will prove helpful in increasing your website traffic.

3. Never believe in promises that seem to good to be true. It might turn out to be just that. For sure, you will encounter persons that tell you that they are the best and that they can bring a bunch of website traffic to your site.

It would be best to check out their credentials first before going on ahead. Do some research about these people and their site. Remember that promises are not often made into reality. See beyond the words.

4. Stop what works poorly and do more of what works well. If you have done something that somehow increased your website traffic, hold on to that and expound. But if you notice that it is not doing what it is supposed to do, dispose of it immediately.

There are a lot of software and technique that you can use that will prove far more effective. Do not try to hold on to something that does not give any good results to your site. They are just a waste of your time.

5. Learn to do everything yourself, and fast. When you have learned and understood the intricacies of website traffic, you will not need other people’s expertise anymore.

Having a knowledge of how things work will make it difficult for others to make the most of you. You will not be easily talked into something you might regret later on. Research over the Internet about the tools and strategies you can use to increase your website traffic. In addition, try to research about things that are unimportant and you do not need necessary need. These things can save you a lot of money too.

6. Make the most out of the money you are spending. When you are into the success of your website, you would not think twice about spending every money you have just to make everything work.

But then, you have to be aware that there are a lot of schemers out there wanting to get hold of you hard-earned money. Be wary of who you are giving it out to.

7. Your website. The look and feel of your site is one determining factor on the number of website traffic you will be getting. A professional looking site with easy access to everything will attract more traffic than a site that people cannot find easily or is too cluttered.

8. Have someone review your website. Ask them to give you an honest assessment about how your site appears to them. Negative comments are more helpful than positive ones because these will help you change what should be changed.

9. Check out the people offering you their services. Do not fall prey to some pretentious individuals that do not really care about you and your website traffic. They are unto something that will benefit them more than you.

Be on the lookout for this kind of persons.



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