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    PROSPER ONLINE TIPS

Bryan Thorby


webmaster@home-business-and-marketing.com
http://www.home-business-and-marketing.com

Date:    March 11, 2008

Welcome to This Edition




In This Issue:

Thoughts of the Day

Article 1:   Run an Affiliate Marketing Business Successfully
         

Article 2:   Article Marketing Serving You its Purpose
         

Article 3:    Web Traffic: Your Online Business’s Key to Success
         

Resources

Disclaimer & Privacy Statement




I hope all is going well with your efforts to Prosper Online.

It is no secret that blogs can do amazing things for a business. Now we are beginning to realize just how powerful they are and how they can work to increase traffic to your website in no time. By implementing some of the strategies below, you can do this quickly and easily.

What is a blog? It is a place for you to share your thoughts, ideas, and vision to the world. Reading blogs has become a hobby for many, and they use it to glean information on various topics. If you can hook in these readers, you could potentially have up to one million website visitors a day!

To your Online Success

Bryan

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THOUGHTS OF THE DAY



It takes a lot of courage to release the familiar and seemingly secure, to embrace the new. But there is no real security in what is no longer meaningful.
-- Alan Cohen

The important thing is this: To be able at any moment to sacrifice what we are for what we could become.
-- Charles Dubois



ARTICLE #1

Run an Affiliate Marketing Business Successfully

Businesses, what do they have in common?

Advertising

Almost all businesses, big or small, no matter what product or services they sell, they need this to be successful in selling whatever products or services they are selling. We see them everywhere in our everyday lives; we see them in flyers, TV commercials, billboards, walls, theaters, sides of buses, and even on the sides of milk boxes, and we even hear advertising on radios and telephones.

Advertising is a tool businesses reach out to more people to buy their products or services. It is a fact that a business will only grow just a little or not at all without advertising.

Thriving businesses hire advertising companies to advertise for them, it is probably better than getting your employees out on the street advertising your products and services for you.

Advertising itself is a business, and you might think that this kind of business is great for making money and you are right, it does make a lot of money. Businesses pay big money to advertise their product.

The same goes for the internet. Online businesses have many ways to advertise their products and services; one of the most common ways is to advertise through affiliate programs.

Affiliate marketing has been around for quite a while now, and it still flourishing. If you are planning to get into the affiliate marketing business, you be successful in it.

Firstly, you have to know what affiliate marketing is all about, how it works, and what to expect.

Affiliate marketing works by signing up a website as an affiliate of an online business to advertise for them. Keep in mind that you will not be actually selling the product or services but you just have to pre-sell the product or services.

This means that if you sign up as an affiliate of an online business your website becomes pretty much like a billboard or an advertising space. Unlike billboards, online businesses will not pay you to post their links on a website but they will only pay you a commission if a visitor from your website clicks the link and buys the product or services the online business is offering.

To start being an affiliate you first need a website. Your website should have a specific theme or topic you are interested in. Remember that the key to this business is targeted internet traffic. Having a theme in your website can make it easier for you to get targeted traffic.

Planning your website

Firstly, create a website based a specific content based on what you know. Like your hobby or your previous work.

Secondly, think of the most profitable topics based on your website’s theme.

Lastly, choose an affiliate program related on what is being discussed on your website’s topic.

It is important that you should not include sales pitch on your website. Including one will make it look like you’re selling the product or services, remember that you’re not selling the product but just referring on where to you can buy the product.

Your topics should be more on the information side, include things on what it is all about, why buy the product and you can include the pros and cons of the product if you want. You might think it will discourage potential buyers. Nevertheless, giving your opinion about the product will make it look like you tried the product and knowledgeable about it. This would result in people wanting to try for themselves.

It is also wise that your advertising should not be in your article page. Create a different page that has the affiliate.

What is targeted internet traffic?

Targeted internet traffic is the visitors you want in your website. These visitors are people who are interested in the product you will be discussing in your website not just someone who accidentally entered your site.

High amounts of untargeted internet traffic are useless in your affiliate website. All they do is look at your website for a couple of seconds and leaves.

To generate increased targeted internet traffic you have to:

Create articles regarding the product or services the online business you signed up as an affiliate and put in your website URL at the end of each article then post it on article publishing websites.

Another great thing about this is that not only it generates high amounts of targeted internet traffic but also it is also free.

Rank well on search engines, internet users seldom go to the third results of their search. It is important that your website be instantly shown on the first or second search results.

These are some of the basic structures in building your affiliate business. Just remember that targeted traffic is the lifeline of affiliate marketing. Websites with little or no targeted traffic are websites that do not generate suitable income.



ARTICLE #2

Article Marketing Serving You its Purpose

‘Are you getting irritated with the pimples growing in your face? Why don’t you try the newly discovered facial soap? This will be great for those who carry their burden of pimples’. .. Cut! This is just a commercial.

Advertising one’s product is quite difficult. Your main goal is to attract the attention of your audience. To convince them to patronize your products is important. Lastly is to let them know the convenience and the benefit that it can bring them.

It also costs the producers a lot when it deals to advertising. It is sickening especially if the commercial is also disapprove or does not serve its purpose at all. Don’t you think it is frustrating?

Thanks to the innovation of technology called the computer and the internet. It is good news for everybody who is planning to sell products as a form of online business without spending much money in advertising. Well, is there such thing like that?

Of course there is. Article marketing is sought-after among all other marketing strategies. Obviously, there is main reason for such, first is because you can advertise free. The task is so easy, you simply write hot things and description about your products and then you can now post it to your desired website.

Unlike the commercial that you watch in televisions, it has its frequency. It only means that there is limited rate of occurrence depending on the contract that you signed. On the other hand, with article advertising any subscriber can have an access to your site 24 hours a day.

Advertising and selling of your product can also be easy for you. Once the subscribers are interested about your product, they can contact you; there the business began. A single article can be republished to all other websites.

Therefore, as an advertiser of your own product, you have to make sure that the article is interesting. You bear in mind that the more reader you get the greater the possibility for your product to be purchased.

In addition, you should also conform to the restrictions and the standards set forth by the websites. The articles that you are to make should only tackle information concerning your products.

In other words, to drive the readers and the subscribers towards you, it is a requisite that you should understand what you are talking about in your article. You should not lead them into confusion of course.

Be able to have a concrete description of the product that you are selling including the features. Do not give them half-cooked information; bare everything about your product. Dare to make a difference!

One technique that you can use is to make them read interesting tidbits about yourself first. You can also share those couple of advices and friendly tips. For sure, if they will start to like you, soon they will get fascinated about your product as well.

What is your role in the business?

Primarily is to gain their trust. It is very necessary that you must appear as a credible source for them. All the information that you will be sharing about your products must be true.

As much as possible avoid too much exaggerations. You can promote a better relationship between your customer and your readers by providing them with great but factual information. It will certainly catch the reader’s eyes.

Have you ever tried your product?

It is good if yes. You can already include in your article the benefits that the products brought you. It is helpful also if you will share your experience with the product to your readers.

However, you need to please them about it, but telling them the pros and cons of the use of your product is honest. Make them inform if it is not good for allergic people, for instance if it is a soap.

Article advertising is one great way towards your success. If you only utilize your resources and creativity properly, it will bring you to its peak.

You cannot judge your article marketing results however simply by the sales or the compliments that you receive. Rather, you will know if it gained popularity if your site is in demand to both the subscribers and the readers.



ARTICLE #3

Web Traffic: Your Online Business’s Key to Success

Increasing numbers of online businesses makes it difficult for everyone to be successful in this field. Online businesses need a sufficient amount of targeted web traffic in order to sell their products more effectively.

To have increased amounts of web traffic you have to advertise, advertising creates targeted traffic and targeted traffic means more sales.

Here are a few ways to get interested people in your website.

• Write an article about the product you are selling and post it to an article website. This is a great way to promote your product and inviting them to visit your website.

In addition, it is usually free to get your articles in a website. All you have to do is write about your product and submit it for posting.

However, to be successful in this form of advertising, you have to write articles that are both entertaining and informative to get interested readers hooked on reading it.

To find out if your article is worth reading, ask your family or friends to read it and get their opinions before posting it to websites.

Also, do not forget to include your website’s URL in the end of your article.

• The visitors in your website themselves is a great source of advertising, they usually recommend their friends to visit your website and spreads from there, resulting in higher targeted traffic. For this to happen, your website should also be “attention grabbing”.

A website should at least grab your visitor’s attention the moment they enter your site. For this, you need something to keep your visitors in your website.

So what is this “something” you need to grab people’s attention? Consider the title of your webpage. Try something that would interest your visitors into staying. Do not put in the name of your company, it would be too formal or boring.

Try something fun related to the product you are selling followed by an article. Keep in mind to keep your site as user-friendly as possible.

• You can also advertise on websites that sells the same product as you are. Ask the webmaster of the site to exchange advertising link with you.

This can bring targeted traffic to your website. You might think that advertising for your competitor is not a good way to do business, but keep in mind that the competitor is also advertising for you and brings in targeted traffic the same, as you are bringing traffic for them.

Think of it as a partnership. Keep in mind to advertise in only quality websites.

• Another effective way to invite targeted traffic to your website is buying advertising space on websites that discuss topics about your product. You can be sure that the people visiting your website are interested and may possibly buy your product.

• Participating in discussion groups that have topics about the product you are selling is also a great way to increase traffic in your website.

Try to answer people’s questions about the product, and always remember to include your website’s URL after every post. This would get them to think you are knowledgeable about the subject and would consider visiting your site.

Answering their questions accurately but limitedly will get them curious. Add lines like: “for more information visit my website at www.mywebsite.com”.

• Get listed on popular search engines such as Google or Yahoo. Getting traffic from popular search engines are not often free but can really improve traffic to your website. Make sure that your website is finished and fully functional before you get your website listed.

Although having high traffic in your website is a good thing, but as people say “too much of a good can also be bad”. This is true in web traffic, too much of it can slow down or prevent users to access your website.

This is because of too much file uploads and downloads request that your server simply cannot handle it. This can be caused by too many people that are trying to access your website at the same time or attacks from viruses.

When this happens, you will be forced to shut down your website and can affect your business negatively.

Because of this be sure to only advertise in websites related to your product to ensure targeted traffic, do not advertise in websites that is irrelevant to your product as it will only bring unwanted traffic.

Also, if you only have a small online business, do not advertise in very popular sites. Big companies advertises in very popular websites because they have better servers that can handle the traffic.



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DISCLAIMER & PRIVACY STATEMENT


I accept no responsibility whatsoever for the content, profitability or legality of any published articles or advertisements contained within Prosper Online Tips.

And, although all of the articles have been selected for their content, the publishing of such articles within this newsletter does NOT constitute a recommendation of the products or services mentioned or advertised within those articles.


Be responsible! Always do your own Due Diligence before responding to any offer.

I respect the privacy of my readers.
I will NEVER supply or sell your personal information to any Third Party!



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Bryan Thorby
Palmerston North, New Zealand
webmaster@home-business-and-marketing.com

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