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PROSPER ONLINE TIPS
Bryan Thorby
webmaster@home-business-and-marketing.com
http://www.home-business-and-marketing.com
Date: September 4, 2007
Welcome to This Edition
In This Issue:
Thoughts of the Day
Article 1: The Power of Subdomains
Article 2: Creating a Niche Adsense Empire
Article 3: Maximize Your Niche Websites
Resources
Disclaimer & Privacy Statement
I trust all is going well in your efforts to Prosper Online.
Today the focus is on niche sites and the use of subdomains.
I hope you find the articles useful.
To your online success,
Bryan
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It is never too late to be what you might have been.
-- George Eliot
I need to take an emotional breath, step back and remind
myself who's actually in charge of my life.
-- Judith Knowlton
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The Power of Subdomains
For those looking for a great way to create quality web sites
that are extremely cost effective and easy to set up, subdomains
are quite possibly your best choice. We all know what a domain
is, but many webmasters are not yet familiar with the power and
the many benefits of subdomains, here are some tips.
What is a Subdomain?
In order to understand what a subdomain is, first let’s look at
a regular domain. Most domains look like the following;
www.yoursite.com. Each domain refers to a specific site on the
web and the search engines acknowledge each domain as a separate
web site. While many domains have several web pages, each extra
page is still considered the same site (for instance,
www.yoursite.com/baseball). While this is an easy way to add
extra pages to your web site, for most web developers that would
like to start web pages on new categories (called niches), they
usually will purchase a new domain name to create each new niche.
Subdomains make the whole process of adding new niches to a
domain easy, affordable and with lots of added value. A
subdomain is considered a sub extension of your already working
domain. A subdomain is considered to be a separate domain and
entity from the domain that it extends from. This means that
all search engines (including Google) see the subdomain as a
unique domain. Domains are created usually using your web
hosting administration panel. In order to create a subdomain,
the process usually takes a few minutes. For instance, instead
of adding web pages that are on completely different topics to
your website such as www.yoursite.com/baseball, you can choose
to create a subdomain, which is written as follows:
www.baseball.yoursite.com. You might have noticed all we did is
add the word “baseball” and a dot before your domain name.
The Benefits of Subdomains
Subdomains are not as popular as regular domains, because most
webmasters are not aware of how easy they are to create and
all the benefits that they can provide. Subdomains can be
created on most web hosting accounts, usually taking a couple
of minutes or less. There are many benefits of using
subdomains; however here are the top three.
First off, while domains are affordable (costing about $10 for
a .com), if you are a web developer that is looking to create
dozens of web sites, $10 adds up quickly. Many web developers
purchase 50, 100 or even 1,000 domains to create web sites
that each bring in a small amount of income. Having 100 domains
can easily cost $1,000 per year and once you add in the web
hosting costs and annual renewal fees, you can easily see how
quickly it can become expensive. Subdomains cost $0.
Subdomains are free to create, whether you have 1 or 10,000.
Another benefit of subdomains is that all search engines view
subdomains as being unique from the regular domain. To
Google, www.yoursite.com/baseball and www.baseball.yoursite.com
are two unique sites. In essence, you get all the benefits of
having many websites, without the costs of registering new
domains sites and hosting them separately. In fact,
subdomains are easily hosted on the same account as your normal
domain (they just show up as a separate folder).
Finally, subdomains are extremely easy to create. You do not
need a lot of technical expertise or special software. If you
want to create a few subdomains, the process is relatively
simple and straightforward, however to create many subdomains
at one time, the process can be tedious and there are software
tools available to easily accomplish this task.
To see a couple of working examples of subdomains check out
these that I have been working on:
Coverletters.Career-Related.com
Horseblankets.Pet-Lovers-Info.com
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Creating a Niche Adsense Empire
One of the many strategies that web developers are using to
collect substantial income from web sites is to create several
niche web sites that are supported by Google Adsense. If you
are looking for a great way to create substantial income, here
are some tips.
What are Niches?
Niches are perhaps the most strategic way to target your
website’s online visitors. When most people search the
internet, they are usually looking for targeted information on
a specific subject. For instance, if you are searching the
web for information on mountain bike helmets, you wouldn’t
enter the search term bicycle. You would receive millions of
hits and searching through those hits would take a very long
time to come close to finding the information you require.
Niche websites offer information to online visitors that
they are specifically looking for. For instance, if you as a
web developer that created a web site called
moutainbikehelmets.com, and filled it with current and on-topic
info, the chances are that visitors looking for specific
information on mountain bike helmets would easily you’re your
site.
The Key to Niche Web Sites
The key to niche web sites is to find niches that people
actively search for, but have low competition. The less
competition you have for a specific niche, the more likely you
will receive traffic from those searching for a specific term.
Niche web sites can be extremely profitable, because you can
easily target products to your online customers. If you have
a website bicicyle.com, you could easily determine that visitors
interested in bicycles would visit your site, but you wouldn’t
really know if they wanted information on bicycle parts,
accessories, paths, car carriers, etc. You would have to
create pages and pages of information to try to meet your
visitor’s needs. With a small niche site, you create a site
directly targeted to one small niche. You basically know what
your visitors want and can easily target products and
advertisements accordingly.
How to Create Niche Sites?
There are two main ways to create niche web sites. The
first major strategy is to purchase a separate domain name for
each niche you would like to start. For instance, if you
wanted to start a niche on trout fishing, you would register
the domain name: troutfishing.com, if you wanted to start a
niche on bass fishing in Virginia, you might want to register a
site called: bassfishingVA.com. This is the most popular way,
however sometimes it might not be the most affordable or even
the most effective way to do it.
The second strategy to create niche sites is not as popular,
but in many ways more effective for creating niche sites.
Subdomains have been known to many savvy web developers for
creating lots of highly effective domains in a short amount of
time and more affordably than the traditional method.
A subdomain is considered to be an extension of a regular
domain, however the search engines including Google see it as
a unique domain. Subdomains can be created for many different
niches and for most people; you can create unlimited amounts
of subdomains that are hosted on your normal web hosting plan.
A subdomain can be created for any niche. For instance, if you
had a fishing site called fish.com and would like to create
niches for each type of fish, you can do it easily. Subdomains
would be written as followed: bass.fish.com, trout.fish.com and
reddrumb.fish.com. As you can see, you can create dozens of
niche sites from only one domain. The cost of creating each
subdomain is $0, so you can easily save hundred to thousands
of dollars per year on your domain costs and get the same
benefits as buying separate domains..
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Maximize Your Niche Websites
If you are looking to generate profits by developing web sites,
one way that has been proven to work many times is to use the
niche development strategy. Niches aren’t new, however they
are still an extremely profitable way to make small obscure
web sites generate above average income. Here are some tips.
What is a Niche?
Niche sites are web sites that focus on small categories. For
instance, a web developer can easily create a web site on a
large category, lets say home improvement, and while home
improvement may be a topic that millions of people search for,
the truth of the matter is that they are not just searching
for home improvement, but a sub topic, lets say outdoor siding.
A niche is an extremely targeted topic that will bring you far
fewer visitors, but the visitors that it brings you will be
more targeted and probably much more interested in the
information that you are offering.
Even the sub topic of outdoor siding, can be broken down even
further. Niches can be extremely targeted, for instance vinyl
siding or even vinyl siding in the Seattle area. While the
downside is that the more focused your niche, the less visitors
you will have, the upside is that the more focused your niche,
the more likely each visitor that comes to your site will find
information and products that match their needs.
Niche Sites Delivers
Niche sites delivers in several ways including adverting and
the selling of products. Many webmasters monetize their niche
sites to be extremely profitable by using advertising services
such as Google Adsense and Yahoo Publishers Network, as well
as selling advertisements on their web site.
Other ways to monetize your niche site for profit is to sell a
specific product (either your own or an affiliate’s product
that fits the niche and is high quality). Most web developers
that monetize niche sites find that when it comes to click
through rates and interest toward products, nothing beats a
niche site for performance.
A great strategy to use when trying to monetize your niche site
is to create an opt in email list. Once you receive targeted
traffic from your niche site, you should start to collect an opt
in email list. An opt in email list is when you ask for the
emails of your visitors and offer them more information about
a topic (i.e. newsletter), free software or a digital coupon to
save on products that you sell. Creating an opt in email list
on your niche site is a great way to stay in touch with the
people that visit your site on a weekly or monthly basis.
Using advertising, affiliate products, your own products and an
opt in email list to monetize your niche site is one of the
most proven methods to create regular income. If you are
looking to become a web developer or already creating web sites,
creating niche sites is an extremely profitable strategy.
Three Ways to Save Costs When Building Web Sites
If you are a web developer trying to create profitable web sites,
you probably already know how difficult it is to create numerous
web sites quickly and affordably. However, there are strategies
that you can use to limit the costs to virtually nothing and
create plenty of quality web sites in a relatively quick period
of time. Here is some more information.
Domain Extensions Matter
For most people, there is only one domain extension- that
being .com. However, .com extensions while very popular are
not the only extension that a web developer can use, other
extensions include .net, .info, .biz, .eu, etc. If your target
audience is those that input your web site directly, you should
stick to .com, however if the vast majority of visitors to your
site find it through the search engines or pay per click ads
then you can save a boatload with less popular domain extension.
While .com domains usually cost about $10 per year, domains
such as .info can cost as little as $1.50 per year saving you
about 85% of the cost.
It is important to note that for the most part you do not see
any drop in visitors or page rank due to a domain extension,
making other less popular extensions a good deal for certain
web strategies.
Subdomains for Web Savvy Developers
Subdomains are some of the best ways to save hundreds or even
thousands of dollars per year when creating many web sites.
Subdomains are sub extensions of a domain. For instance, if
you have a domain called www.baseball.com, a subdomain would
be www.pitchers.baseball.com. The beauty of subdomains is two
fold. First they are recognized by all search engines as unique,
separate web sites, secondly, they are free and most web hosting
plans allow hosting of unlimited subdomains. Subdomains are
usually simple to create, however if you are creating lots of
them at one time, it might get tedious. Look for software
available to make the creation of subdomains almost instantaneous.
Web Template Software
Web template software is another great product to use if you
want to save money creating web sites. Why spend hours upon
hours programming a tedious web site, when there is software
available that is extremely affordable that can do it in much
less time. Web template software can help you create
customizable search engine optimized templates in seconds,
saving you hours of time. Web templates can be used for both
white hat and black hat SEO, but for the most part many web
developers use it for general web creation. If you hired a
computer programmer to create a web site for you, it would
definitely cost several hundred dollars and for many sites the
costs can rise in the thousands. Web template software is not
for every web site, but it is perfect for most web sites, saving
up to 95% of your web development costs. There are even a few
web template software products available that are given away
for free.
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DISCLAIMER & PRIVACY STATEMENT |
I accept no responsibility whatsoever for the content,
profitability or legality of any published articles or
advertisements contained within
Prosper Online Tips.
And, although all of the articles have been selected for
their content, the publishing of such articles within
this newsletter does NOT constitute a recommendation of
the products or services mentioned or advertised within
those articles.
Be responsible! Always do your own Due Diligence before
responding to any offer.
I respect the privacy of my readers.
I will NEVER supply or sell your personal
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